Jab, Jab, Jab, Right Hook

In his new bestseller, Gary Vaynerchuk says that just because you jab and jab and jab, doesn’t mean you automatically get to land the right hook. Putting out great content, sending baskets of fruit, whatever your jab is, it doesn’t entitle you to land the right hook. It just allows you to have the audacity to ask. You have to earn the right to ask people for a sale. In fact, you have to earn the right to ask people for anything. That’s just life. You can’t have the expectation that they will convert.

Written By: Gary Vaynerchuk

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